The Shirt

USE MORE +
This product is made with durable materials and in a timeless design. This helps ensure that you can use it for many years, but its lifespan also depends on how you take care of it. If you take good care of your product and repair it when needed, you will be able to enjoy it for a very, very long time. We're here to help with that through Use More +, a service that gives you help on fixing and caring for your product, and one free repair of this product. Read more about Use More + here.

BACKGROUND
What can't a shirt be worn for? Our design philosophy is to fulfil your clothing needs on a "Northern road trip". On a Northern road trip, plans are loose and possibilities are plenty. You might end up skiing, hiking, wining and dining, camping or passing time playing cards on a train. In each of these situations, having a thin mid-layer that can pack small and be thrown on when it gets cool is both practical and comfortable. What's better for that than a light button-down shirt? What might be the best part is that it can easily be dressed up or down, making it just as functional at the office as on your road trip.

DURABILITY
As with all our garments, we strived to design a shirt that you both can and want to wear for as long as possible. Firstly, the design had to be classic. Secondly, it had to be durable and designed for repairs.

When it comes to the latter, we have implemented multiple details to ensure that repairing is as easy as possible. We researched used shirts and studied the areas that wear out first. For example, we have added a binding on the cuff to protect the main fabric from wear and tear. This is sewn so that it is easy to remove and/or replace.

We have also implemented subtle reinforcements on the elbows in the same color as the main fabric. These are also easy to remove and replace. In addition, the collar is designed so that it can be taken off, turned inside out and worn twice as long. Last but not least, all relevant seams are strengthened to avoid them loosening.

DETAILS
The Shirt is made of 80% cotton and 20% merino wool. This gives you a soft and comfortable shirt in natural and biodegradable materials that complement each other with their qualities. Wool is self-cleaning, and with it in the mix, the need for washing is reduced. The cotton makes the shirt more durable, allowing you to use it longer and more frequently.

The Shirt also has several hidden, clever details that give it a functional advantage and make it perfect for being on the go. In the right seam, there is a discreet and secure zipper pocket that is perfect for storing a passport, maps, etc.

The chest pocket is equipped with a flap for secure storage of smaller items. At the top of the flap, there is an opening to hang glasses or pens. On the men's model, there is also a hidden zipper pocket under the flap (in addition to the chest pocket). This has been removed on the women's model to avoid creating extra bulk on the chest.

These practical, hidden details contribute to making the shirt smart, functional, and easy to wear for a long time, while maintaining a minimalist and clean style.